11 Field-Tested immigration lawyer PPC Plays That Bend CPC (and Flood Your Intake) Confession: I once spent $1,200 in a weekend on keywords that looked brilliant but fed a voicemail box after hours. Painful—and fixable. In this guide, I’ll give you a clean, bias-free plan to lower costs, raise qualified calls, and stop paying for … Read more
17 Tiny criminal defense ad copy Wins That Save You Hours (and Budget) I used to write ads like I was pitching a judge: formal, careful, and—let’s be honest—sleepy. Then a DUI case landed at 2:11 a.m., and the “boring but safe” ad lost to a scrappy one with a clear CTA and a human … Read more
19 Street-Smart Google Ads compliance for personal injury lawyers Moves That Save Budgets (and Headaches) I once shipped a “perfect” legal campaign and woke up to a suspension email the next morning. Brutal. In this guide, I’ll show you how to get clarity fast—so your ads run, your leads are clean, and your sleep is … Read more
